Where you’ll find us

Ordana is sponsoring the Technology cohort at this year’s NAW Executive Roundtable. Two days at the Westin O’Hare, members only, small groups of senior leaders from non-competing distribution companies — no booths, no stage, no badge scanning.

Nearly every distributor is being asked some version of the same question right now: what should we actually be doing with AI? Honest answers are harder to come by than they should be. Keynotes describe what is possible. Vendors describe what they sell. Neither tells you what a company your size actually put into production last year, what it really cost, where it stalled, or whether they would do it again.

The Technology cohort is where that conversation happens. It is a closed room of people with the same problem set — aging ERPs, fragile integrations, order volume arriving across six channels — comparing notes on what they have tried. The projects that worked. The ones quietly shelved. What the pilots actually proved. That is the most useful information in distribution right now, and almost none of it is published anywhere.

We are sponsoring it because it is the conversation we want to be in. We would rather hear what distributors are genuinely running into than pitch across a table — and if you want to compare notes on order intake, exception handling, or getting any of it to land cleanly in your ERP, come find us.

The Roundtable convenes two tracks on the same dates, grouped by company size. Eligibility and registration details are on NAW’s roundtables page.